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Susan's Spa

Your number one stop for beauty and blogging tips, all in one fabulous blog!

Thursday, November 09, 2006

The Fast And The Furious Take On New Meaning

"The Fast and the Furious: Tokyo Drift" was one of the most popular movies made. One very smart car insurance company, Progressive Direct teamed up with Universal Studios Home Entertainment to insert a running tally of the destruction into the recent HD DVD. There is a a small display window that keeps track of the cost of all the damage. For instance, roof repair - $209; tallights - $451, etc. The calculator is labeled "Progressive Direct: Insurance Damage Estimates". This guage is the first in what Universal and other studios hope is a stream of branded interactive features on their new DVDs. Thankfully, the newer discs contain so much more room that these extra features can easily be added. Progressive created a web site and developed contests to promote the movie, while also giving themselves a chance to be promoted which is smart marketing. Technology has certainly given everyone, including the consumer ways of getting and sharing information. The same holds true if you want to compare car insurance . Make sure you find a company that will meet answer all your questions and give you the best possible quote for your insurance needs. This is another great way to use the internet.


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